Blog Posts

Managing Director’s Note

Our mission at Farmer’s Choice is and has always been to be the most respected branded meat plant on the continent with an emphasis at all times being on Quality Assurance, Staff Morale and Customer Satisfaction. We are proud to have made strides on this front. After 40 years of existence, we continue to guarantee
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Corporate Social Responsibility (CSR)

We take joy in giving back to our society through various initiatives that will better the livelihoods of Kenyans.
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The famous Safari Sausage

In 1994, the cut throat World Champion Safari was graced by our very own Ian Duncan who confirmed to race alongside 45 other drivers. This was great news for Kenya. It was then that Farmer’s Choice and Toyota Kenya joined hands to sponsor his campaign. Ian Duncan drove the Toyota Celica GT4 christened “Flying Sausage”.
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Birth of The Smokie

Across civilization and culture, encased meat has been a human staple. And while the origin of meat processing is lost in antiquity, it was in the late 1990s when the Smokie debuted in the Kenya retail market and has ever since gained popularity throughout East Africa and Juba. The Smokie is a type of ready-
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